A woman with long dark hair in a ponytail, wearing a black top and jeans, is taking a selfie with her smartphone against a black background.
Black and white drawing of a person sitting on a desk, writing on a piece of paper, with a light bulb above their head.

THE ONE BEHIND IT ALL.

Hayley Hartle
Collage of fashion magazine pages featuring models wearing various outfits and accessories, pinned to a white board.

I have a degree in Marketing and have spent the last six years immersed in social media, branding, and creative strategy—learning what captures attention, builds connections, and helps brands stand out.

Silver tray with ornate edges featuring a mirror and a reflection of a person wearing glasses and a white shirt, standing in a room with white walls and black furniture.

Bringing ideas to life is what I love most. I'm drawn to style, fashion, and thoughtful details, pairing creative direction with marketing that doesn't just look beautiful—it works with purpose.

My background is rooted in the world of high-end fashion, with hands-on experience in luxury boutiques, buying, merchandising, and brand presentation. That experience taught me that exceptional design isn't just beautiful—it's intentional.

Double Designed is built by someone who cares a little too much — in the best way. I’m behind every design, every detail, & every decision, making sure what you get isn’t just aesthetic, but actually feels like you.

Open magazine featuring articles on double design concepts, with images of digital devices and a woman using a smartphone.

Nothing is rushed, nothing is random, & nothing leaves until it’s right. From branding & social media to custom visuals, merch, & everything in between, every project is handled with intention and just enough obsession to make it stand out.

Because if it’s not elevated, cohesive, & impossible to ignore —
it’s not done.